Planning, Production & Post
"Ari's methods are well thought out, he never misses a thing!"
- Monica Sagisi, Marketing Manager, Paul Gauguin Cruises
Proper planning is the single most important step to ensuring a successful shoot. Our detail-oriented production team meticulously prepares all aspects of our shoots, providing clients review cycles to ensure your video meets your expectations:
o Establish project objectives, including messaging, scope, target audience, etc.
o Craft conceptual approaches that fulfill the project objectives
o Script writing with client review cycles
o Draft a shooting style guide and mood board for client review
o Audition and cast on-camera talent when applicable
o Generate in-depth preliminary and final production schedules with client review
o Coordinate travel arrangements when applicable
o Wardrobe prep when applicable, subject to client review
o Generate a working shot list
Each project, depending on the budget and creative vision, has its own unique needs regarding gear and crew requirements. Our productions can be as simple as a one-day, one-person shoot of your guests at an event to a sizeable cast of actors and crew on a ten-day shoot. Our large scale projects typically include…
o Ultra High Definition Red Dragon camera package with 6k resolution--the same camera used to shoot The Hobbit, The Great Gatsby, The Amazing Spider-Man, Thor, Muppets Most Wanted and other blockbuster Hollywood movies
o SteadiCam Zephyr with wireless follow-focus for dynamic, stabilized camera moves
o HMI daylight balanced lights and Lite Panel LED lighting instruments with low energy consumption and low-heat output
o Camera dolly and portable jib
o Aerial drone, motion control camera, timelapse, and hyperlapse videography
o Portable editing station for media management and client viewing to ensure all parties can see what is captured and all objectives are accomplished
o Wardrobe, make-up, and hair styling when applicable
o Our video resolution is so extraordinary that we output still-frames of our footage for client print and web marketing.
Integrating all the acquired audio and visual information to create an emotionally engaging experience:
o Color correct and transcode all video footage from RAW format to the professional industry-standard file format, Quicktime ProRes HD.
o Craft a soundtrack using music and professional narration or client/consumer interviews
o Edit the video footage and, when needed, augment with stock footage
o Create custom computer generated graphics that complement your brand style guide
o Mastering the video for output and client review